Case Study: Custom Size Label for a Supermarket Own-Brand Team in India
Source:Sewn-In Weave/Weft /
Time:2026-09-18
Size Label for a Supermarket Own-Brand Team in India
A Supermarket Own-Brand Team approached us with a size label requirement for the India market. The brief was specific: a defined look, a hard launch date and a unit cost that had to survive freight and duty. This case study records what was specified, what went wrong in sampling and how the bulk order was delivered.
The challenge
- Cartons packed to the factory ratio instead of the buyer's size ratio
- A zipper puller that broke under pull test at the warehouse
- An interlining that bubbled after the first press
What we specified
| Item | Size Label |
|---|---|
| Client type | A Supermarket Own-Brand Team |
| Market | India |
| Order volume | 20,000 pieces across 4 specifications |
| Base material | Acrylic |
| Standard size | 5# Gauge |
| Finish | Rose Gold Plating |
| Sampling rounds | 4 |
| Delivery window | 6 weeks from PO to ex-factory |
| Compliance | JIS L Standards |
How it was resolved
- We rebuilt the specification around Acrylic and locked the tolerance before bulk.
- The finish was moved to Chrome Plating after strike-off tests showed better durability.
- A pre-production sample was approved and retained as the golden reference.
- Production ran with in-line inspection and a mid-run photo report.
- Cartons were packed to the client's own barcode and ratio specification.
Result
- 20,000 pieces delivered inside the 6-week window.
- Unit cost held within 1.5% of the original quotation.
- Inspection-related rejection stayed under 0.5%.
- The specification is now on file, so reorders reproduce the approved sample.
What we would repeat
Keep one accountable owner on both sides. Most delays come from hand-offs, not from machines.
Planning something similar?
Send the reference sample or tech pack and we will come back with a costed specification, a sampling timetable and the compliance documents your market requires.
