Case Study: Custom Eyelet Tape for a Sportswear Brand in India
Source:Disney Snow Globes /
Time:2026-09-18
Eyelet Tape for a Sportswear Brand in India
A Sportswear Brand approached us with a eyelet tape requirement for the India market. The brief was specific: a defined look, a hard launch date and a unit cost that had to survive freight and duty. This case study records what was specified, what went wrong in sampling and how the bulk order was delivered.
The challenge
- A spec that lived in an email instead of a tech pack
- A trim that passed sampling but failed in-line because it was never cycle tested
- Cartons packed to the factory ratio instead of the buyer's size ratio
What we specified
| Item | Eyelet Tape |
|---|---|
| Client type | A Sportswear Brand |
| Market | India |
| Order volume | 2,000 pieces across 3 specifications |
| Base material | TPU |
| Standard size | 10# Gauge |
| Finish | Sandblasted Finish |
| Sampling rounds | 2 |
| Delivery window | 6 weeks from PO to ex-factory |
| Compliance | AATCC Test Methods |
How it was resolved
- We rebuilt the specification around TPU and locked the tolerance before bulk.
- The finish was moved to Mercerised Finish after strike-off tests showed better durability.
- A pre-production sample was approved and retained as the golden reference.
- Production ran with in-line inspection and a mid-run photo report.
- Cartons were packed to the client's own barcode and ratio specification.
Result
- 2,000 pieces delivered inside the 6-week window.
- Unit cost held within 4.5% of the original quotation.
- Inspection-related rejection stayed under 1.0%.
- The specification is now on file, so reorders reproduce the approved sample.
What we would repeat
Keep one accountable owner on both sides. Most delays come from hand-offs, not from machines.
Planning something similar?
Tell us the item, the quantity and the delivery window. We will quote it with the sub-processes named, so the lead time you approve is the lead time you get.
