Case Study: Custom Selvedge Denim Fabric for a Supermarket Own-Brand Team in Norway
Source:Handcrafted Leather Badges /
Time:2026-09-18
Selvedge Denim Fabric for a Supermarket Own-Brand Team in Norway
A Supermarket Own-Brand Team approached us with a selvedge denim fabric requirement for the Norway market. The brief was specific: a defined look, a hard launch date and a unit cost that had to survive freight and duty. This case study records what was specified, what went wrong in sampling and how the bulk order was delivered.
The challenge
- A spec that lived in an email instead of a tech pack
- Lead time quoted without the plating or dyeing sub-process
- Elastic that lost recovery after three washes
What we specified
| Item | Selvedge Denim Fabric |
|---|---|
| Client type | A Supermarket Own-Brand Team |
| Market | Norway |
| Order volume | 100,000 pieces across 4 specifications |
| Base material | Recycled PET |
| Standard size | 450 gsm |
| Finish | Matte Black Coating |
| Sampling rounds | 3 |
| Delivery window | 5 weeks from PO to ex-factory |
| Compliance | CPSIA |
How it was resolved
- We rebuilt the specification around Recycled PET and locked the tolerance before bulk.
- The finish was moved to Rainbow Iridescent Finish after strike-off tests showed better durability.
- A pre-production sample was approved and retained as the golden reference.
- Production ran with in-line inspection and a mid-run photo report.
- Cartons were packed to the client's own barcode and ratio specification.
Result
- 100,000 pieces delivered inside the 5-week window.
- Unit cost held within 3.0% of the original quotation.
- Inspection-related rejection stayed under 0.5%.
- The specification is now on file, so reorders reproduce the approved sample.
What we would repeat
Lock the material standard before sampling. Once the base changes, every downstream approval has to be redone and the calendar slips.
Planning something similar?
Tell us the item, the quantity and the delivery window. We will quote it with the sub-processes named, so the lead time you approve is the lead time you get.
