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Case Study: Custom Shank Button for a Hotel Group in Thailand

Source:Aroma Rattan Stick Set / Time:2026-09-18

Shank Button for a Hotel Group in Thailand

A Hotel Group approached us with a shank button requirement for the Thailand market. The brief was specific: a defined look, a hard launch date and a unit cost that had to survive freight and duty. This case study records what was specified, what went wrong in sampling and how the bulk order was delivered.

The challenge

  • MOQ that was quoted per colourway rather than per style
  • Cartons packed to the factory ratio instead of the buyer's size ratio
  • Shade drift between the approved lab dip and the bulk lot

Shank Button case study

What we specified

ItemShank Button
Client typeA Hotel Group
MarketThailand
Order volume10,000 pieces across 3 specifications
Base materialTPU
Standard size38 mm Width
FinishChrome Plating
Sampling rounds2
Delivery window4 weeks from PO to ex-factory
ComplianceBSCI

How it was resolved

  1. We rebuilt the specification around TPU and locked the tolerance before bulk.
  2. The finish was moved to Mercerised Finish after strike-off tests showed better durability.
  3. A pre-production sample was approved and retained as the golden reference.
  4. Production ran with in-line inspection and a mid-run photo report.
  5. Cartons were packed to the client's own barcode and ratio specification.

Shank Button production run

Result

  • 10,000 pieces delivered inside the 4-week window.
  • Unit cost held within 3.0% of the original quotation.
  • Inspection-related rejection stayed under 1.5%.
  • The specification is now on file, so reorders reproduce the approved sample.

What we would repeat

Lock the material standard before sampling. Once the base changes, every downstream approval has to be redone and the calendar slips.

Planning something similar?

If you are comparing suppliers, send us the spec they quoted against. We will quote the same spec and show you where the difference sits.

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