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Case Study: Custom Fleece Fabric for a Home Textile Brand in India

Source:Digital Picture Frames / Time:2026-09-18

Fleece Fabric for a Home Textile Brand in India

A Home Textile Brand approached us with a fleece fabric requirement for the India market. The brief was specific: a defined look, a hard launch date and a unit cost that had to survive freight and duty. This case study records what was specified, what went wrong in sampling and how the bulk order was delivered.

The challenge

  • Lead time quoted without the plating or dyeing sub-process
  • A spec that lived in an email instead of a tech pack
  • A compliance document that arrived after the goods were already shipped

Fleece Fabric case study

What we specified

ItemFleece Fabric
Client typeA Home Textile Brand
MarketIndia
Order volume10,000 pieces across 2 specifications
Base materialPolyester
Standard size360 gsm
FinishSoft-Touch Rubber Coating
Sampling rounds3
Delivery window4 weeks from PO to ex-factory
ComplianceEN 71-3

How it was resolved

  1. We rebuilt the specification around Polyester and locked the tolerance before bulk.
  2. The finish was moved to Powder Coating after strike-off tests showed better durability.
  3. A pre-production sample was approved and retained as the golden reference.
  4. Production ran with in-line inspection and a mid-run photo report.
  5. Cartons were packed to the client's own barcode and ratio specification.

Fleece Fabric production run

Result

  • 10,000 pieces delivered inside the 4-week window.
  • Unit cost held within 4.5% of the original quotation.
  • Inspection-related rejection stayed under 0.5%.
  • The specification is now on file, so reorders reproduce the approved sample.

What we would repeat

Lock the material standard before sampling. Once the base changes, every downstream approval has to be redone and the calendar slips.

Planning something similar?

Send the reference sample or tech pack and we will come back with a costed specification, a sampling timetable and the compliance documents your market requires.

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