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Case Study: Custom Printed Label for a Pet Product Brand in Sweden

Source:Sewn-In Weave/Weft / Time:2026-09-18

Printed Label for a Pet Product Brand in Sweden

A Pet Product Brand approached us with a printed label requirement for the Sweden market. The brief was specific: a defined look, a hard launch date and a unit cost that had to survive freight and duty. This case study records what was specified, what went wrong in sampling and how the bulk order was delivered.

The challenge

  • A zipper puller that broke under pull test at the warehouse
  • Shade drift between the approved lab dip and the bulk lot
  • Shrinkage that only showed up after the first wash

Printed Label case study

What we specified

ItemPrinted Label
Client typeA Pet Product Brand
MarketSweden
Order volume50,000 pieces across 6 specifications
Base materialGlass
Standard size9 mm Width
FinishRainbow Iridescent Finish
Sampling rounds3
Delivery window6 weeks from PO to ex-factory
ComplianceREACH SVHC Screening

How it was resolved

  1. We rebuilt the specification around Glass and locked the tolerance before bulk.
  2. The finish was moved to Laser Engraved Finish after strike-off tests showed better durability.
  3. A pre-production sample was approved and retained as the golden reference.
  4. Production ran with in-line inspection and a mid-run photo report.
  5. Cartons were packed to the client's own barcode and ratio specification.

Printed Label production run

Result

  • 50,000 pieces delivered inside the 6-week window.
  • Unit cost held within 1.5% of the original quotation.
  • Inspection-related rejection stayed under 0.5%.
  • The specification is now on file, so reorders reproduce the approved sample.

What we would repeat

Keep one accountable owner on both sides. Most delays come from hand-offs, not from machines.

Planning something similar?

Share the programme details and we will propose two alternatives — one optimised for unit cost, one for lead time — and let you choose.

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