Case Study: Custom Crepe Fabric for a Pet Product Brand in India
Source:Hand Lettering Supplies /
Time:2026-09-18
Crepe Fabric for a Pet Product Brand in India
A Pet Product Brand approached us with a crepe fabric requirement for the India market. The brief was specific: a defined look, a hard launch date and a unit cost that had to survive freight and duty. This case study records what was specified, what went wrong in sampling and how the bulk order was delivered.
The challenge
- Shrinkage that only showed up after the first wash
- An interlining that bubbled after the first press
- MOQ that was quoted per colourway rather than per style
What we specified
| Item | Crepe Fabric |
|---|---|
| Client type | A Pet Product Brand |
| Market | India |
| Order volume | 10,000 pieces across 3 specifications |
| Base material | Stainless Steel |
| Standard size | 160 gsm |
| Finish | Powder Coating |
| Sampling rounds | 4 |
| Delivery window | 8 weeks from PO to ex-factory |
| Compliance | RoHS |
How it was resolved
- We rebuilt the specification around Stainless Steel and locked the tolerance before bulk.
- The finish was moved to Laser Engraved Finish after strike-off tests showed better durability.
- A pre-production sample was approved and retained as the golden reference.
- Production ran with in-line inspection and a mid-run photo report.
- Cartons were packed to the client's own barcode and ratio specification.
Result
- 10,000 pieces delivered inside the 8-week window.
- Unit cost held within 2.0% of the original quotation.
- Inspection-related rejection stayed under 2.0%.
- The specification is now on file, so reorders reproduce the approved sample.
What we would repeat
Lock the material standard before sampling. Once the base changes, every downstream approval has to be redone and the calendar slips.
Planning something similar?
Tell us the item, the quantity and the delivery window. We will quote it with the sub-processes named, so the lead time you approve is the lead time you get.
