Case Study: Custom Non-Woven Fabric for a Craft Wholesaler in India
Source:Metal Cup Trophies /
Time:2026-09-18
Non-Woven Fabric for a Craft Wholesaler in India
A Craft Wholesaler approached us with a non-woven fabric requirement for the India market. The brief was specific: a defined look, a hard launch date and a unit cost that had to survive freight and duty. This case study records what was specified, what went wrong in sampling and how the bulk order was delivered.
The challenge
- A spec that lived in an email instead of a tech pack
- Shrinkage that only showed up after the first wash
- Elastic that lost recovery after three washes
What we specified
| Item | Non-Woven Fabric |
|---|---|
| Client type | A Craft Wholesaler |
| Market | India |
| Order volume | 2,000 pieces across 6 specifications |
| Base material | TPU |
| Standard size | 400 gsm |
| Finish | Antique Copper Finish |
| Sampling rounds | 4 |
| Delivery window | 4 weeks from PO to ex-factory |
| Compliance | ISO 12947 Abrasion Resistance |
How it was resolved
- We rebuilt the specification around TPU and locked the tolerance before bulk.
- The finish was moved to Pearlescent Coating after strike-off tests showed better durability.
- A pre-production sample was approved and retained as the golden reference.
- Production ran with in-line inspection and a mid-run photo report.
- Cartons were packed to the client's own barcode and ratio specification.
Result
- 2,000 pieces delivered inside the 4-week window.
- Unit cost held within 4.5% of the original quotation.
- Inspection-related rejection stayed under 1.5%.
- The specification is now on file, so reorders reproduce the approved sample.
What we would repeat
Lock the material standard before sampling. Once the base changes, every downstream approval has to be redone and the calendar slips.
Planning something similar?
Share the programme details and we will propose two alternatives — one optimised for unit cost, one for lead time — and let you choose.
