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Case Study: Custom Seam Tape for a Sportswear Brand in Kenya

Source:Elegant Pearl Barrettes / Time:2026-09-18

Seam Tape for a Sportswear Brand in Kenya

A Sportswear Brand approached us with a seam tape requirement for the Kenya market. The brief was specific: a defined look, a hard launch date and a unit cost that had to survive freight and duty. This case study records what was specified, what went wrong in sampling and how the bulk order was delivered.

The challenge

  • Shrinkage that only showed up after the first wash
  • A trim that passed sampling but failed in-line because it was never cycle tested
  • Cartons packed to the factory ratio instead of the buyer's size ratio

Seam Tape case study

What we specified

ItemSeam Tape
Client typeA Sportswear Brand
MarketKenya
Order volume100,000 pieces across 2 specifications
Base materialBrass
Standard size38 mm Width
FinishMatte Black Coating
Sampling rounds3
Delivery window8 weeks from PO to ex-factory
ComplianceCPSIA

How it was resolved

  1. We rebuilt the specification around Brass and locked the tolerance before bulk.
  2. The finish was moved to Piece-Dyed Finish after strike-off tests showed better durability.
  3. A pre-production sample was approved and retained as the golden reference.
  4. Production ran with in-line inspection and a mid-run photo report.
  5. Cartons were packed to the client's own barcode and ratio specification.

Seam Tape production run

Result

  • 100,000 pieces delivered inside the 8-week window.
  • Unit cost held within 4.5% of the original quotation.
  • Inspection-related rejection stayed under 2.0%.
  • The specification is now on file, so reorders reproduce the approved sample.

What we would repeat

Keep one accountable owner on both sides. Most delays come from hand-offs, not from machines.

Planning something similar?

Tell us the item, the quantity and the delivery window. We will quote it with the sub-processes named, so the lead time you approve is the lead time you get.

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